FLAY / Flaunch Thesis
I haven’t been too active on here for a while, largely since the market hasn’t been super interesting. But that’s all changing and I believe $FLAY, the governance token of the @flaunchgg launchpad on Base is worth a look at a MC of around $15m and $25m FDV. Very few people are (yet) talking about it and it’s got some nice catalysts upcoming in the next few weeks and months.
$FLAY and Overview
is a launchpad on Base, built by Flayer Labs (a merger of NFTX and FloorDAO) built with Uni v4. $FLAY is its governance token (not to be mistaken for $FLNCHY which is a memecoin launched by the flaunch team).
The core features of the launchpad are:
-Fair launches: all tokens launched have a 30 minute period where the price is fixed for all buyers. Following this 30 minutes, the LP is deployed on Uni v4 and price discovering begins.
-All revenue to deployers: token deployers can allocate where 100% of trading fees are directed, either to themselves, their community, buybacks, or elsewhere. The revenue rights are split into NFTs, making them tradeable. For example, $FLNCHY has already earned $300k at a market cap of only $2m. Imagine how much the USELESS team could make…
-flaunch revenue: $FLAY holders will be able to vote in future to allocate 10% of trading fees to $FLAY holders. For now with 100% of trading fees going to deployers (and those who deployers choose to direct fees to), flaunch makes its money via rehypothecating the ETH in its LPs to the Aave supply side.
-Uni v4 hooks: Uni v4 gives deployers optionality and custom logic when it comes to liquidity pools – I expect a lot of interesting and novel experiments.
Tokenomics
Given flaunch was formed as a merger between NFTX and FloorDAO, more than 50% of $FLAY supply was liquid from launch. There are no investors waiting to dump and the team’s 20% allocation will only be vested over 2.5 years (with a 6 month cliff) if the $FLAY FDV is over $75m, based on @coingecko data. So the team needs to push this thing to a 3x from its current FDV of $25m to be entitled to any of their 20% allocation, and keep it there. I like that alignment, although worth bearing in mind the team will likely have liquid tokens from their time at NFTX and FloorDAO.
Team
The tokenomics certainly help with alignment, but that the team was formed from a merger of two other protocols gives further comfort that these guys are here for the long term. The team also includes @BuildOnBeam / Merit Circle folks who bring some serious BD skills to the table – as we now know, killer tech and tokenomics won’t get you far without BD.
Chart
$FLAY pumped from 5c to 35c in two days earlier this year, showing that when this moves, it moves quickly. I’m no chart expert, but there’s some resistance at 3c, but I doubt that will prove to be much trouble after this starts moving. Volume has started to comeback somewhat, at around $1m in the last 24 hours.
Catalysts and Narratives
- ETH season: With tradfi ponzis buying as much $ETH as possible and as quickly as possible, it’s safe to say we’re in ETH season. This will be a tailwind for all tokens on Ethereum, particularly those with an LP paired with ETH, which is the case for $FLAY. The effect will be magnified for tokens on Base due to the below.
- Base season: The tailwinds from $ETH pumping will be felt particularly for tokens on Base, since at the same time that ETH is pumping, Base has several upcoming catalysts in the near future, including:
a. Flashblocks: Flashblocks make Base 10x faster by bringing effective block times from 2 seconds to 200 milliseconds; the fastest EVM chain to date. This, together with $ETH pumping (particularly relative to $SOL) should bring a substantial proportion of memecoin traders to Base, increase trade volume, in turn increasing fees and attracting more teams to flaunch more tokens.
b. New Coinbase Wallet: The just released version will integrate @flaunchgg and make launching tokens incredibly easy. See below for how easy…
- $PUMP beta: the Pump ICO was one of the biggest ever, meaning a lot of eyes are on the launchpad sector. While they’re not comparable in terms of fundamentals yet, a $25m FDV on a pumping chain versus a $6b FDV on a chain whose native token isn’t doing quite as well sounds compelling.
- $UNI v4: attention will no doubt turn to Uni v4 at some point this year and when it does, some of that will reflect onto $FLAY.
Conclusion
To summarize the key reasons why I’ve built a position:
-Solid, experienced and committed team who needs to pump this at least 3x from here for their team tokens to start vesting. Incentives are very much aligned with token holders.
-ETH and Base season
-Although it pumped yesterday, the chart is still bottomed and once $FLAY decides to go, it’ll likely move quickly.
Hope you enjoyed. Liquyidity is fragmented across Base and L1, so if you do ape, bear this in mind. Here are a few folks who found $FLAY before me:
@Shill_Pill
@dotta
@ArkR1de
@rng149
@mckellen_eth
@PremierBase
@benjoflo
@KevinPollak8683
@funhandsomedw
@funhandsomedw
@funhandsomedw
@ShaneMac